Resources Library

From early-stage startup advice to how to develop a high-quality product, and everything in between. We have compiled years of knowledge to help you make the right choices on your startup journey.


Trendy Now

When building a startup, you have many options for software development. Whether you hire a team of developers, outsource to an agency, or find a CTO. While all of these options are viable, if you find a CTO with the right tech expertise, you’ll have gained a key player to help you succeed. But remember, if you pick […]

Building a startup! You have an epiphany and say to yourself: This is a great idea! How didn’t anyone think of it before? I have to build it! Now! Fair enough but, as I’m sure you’ve heard, there are many hurdles that can lead to startup failure if you’re not careful — and you want to be among the founders that avoid […]

Other articles

The evolution of the internet can be divided into consistent periods or generations that group a technological paradigm. We all have heard the terms Web1, Web2 and most recently Web3 when talking about the history of the Web (I’ll go into detail on all of them in just a bit). These terms represent a holistic […]

This is João Ferrão dos Santos. For the last decade, he’s spent his time building, mentoring and funding startups. His journey includes raising an impressive €45M for his venture capital fund, Mustard Seed Maze. But it’s his latest venture, Aisthetics Apparel, that has him hitting headlines. He boldly appointed GPT4 as its CEO – a decision that reaped big […]

The startup journey is all about making sure all the pieces fit together seamlessly. You begin with Product-Market Fit (PMF), ensuring a demand for your product. Then, you delve into Product-Channel Fit, ensuring a smooth delivery to customers. Next, Channel-Business Model Fit becomes crucial, aligning how you sell your product with your revenue model. Lastly, […]

Bill Gates, Elon Musk, Sir Richard Branson, Steve Jobs.  What do all these successful entrepreneurs all have in common?  They never stop learning.  The hunger to learn new skills and strategies that drive your entrepreneurial journey to the next milestone is essential for any entrepreneur.  As I’m sure you know, trying to find time to […]

Navigating the complex world of startup accelerators or even discerning if the model suits your needs, can be a daunting task that leaves you feeling swamped. I experienced this challenge firsthand when embarking on my own entrepreneurial path. You can read about my journey here if you’d like more insight. Several aspects must be considered when evaluating […]

The internet is full of entrepreneurial platforms geared towards helping you succeed. From networking to educational resources, you’re spoilt for choice. And that’s before you start looking into the tools out there to help you get through each day efficiently and effectively.  But, as you start your entrepreneurial journey, which platforms should you be looking at? And […]