The design brief starts with a product scope - either created by us or provided by you - with all the user stories, UX personas or list of features and stakeholder analysis.See Product Scope
We start by creating the most important screens for your product. This allows you to see exactly how your product will look and then approve the design.
Once you are happy and approve the Key Screens we extend the design to the remaining screens and deliver the full product UX/UI.
Optional: In some cases, there is not a Brand Rationale or a strong branding in place when we start, so in this case, we go through the brand brief to try to understand the brand values that should be reflected in the UI and aesthetics of the product.
Optional: BPMN (Business Process Model & Notation) is a flow chart method that models the steps of a planned business process from end to end. This is usually needed at this stage when we have complex workflows. We design the key flows to be sure that we’re not missing any important detail in the main flows, and that we’re in sync with the client’s vision.
Our IA process derives from a mix of IA principles and cognitive psychology. The output is a structured blueprint with all the product’s information that allows users to understand where they are and how to get from A to B without using a sitemap.
During the wireframing phase, we focus on a low-fidelity design, the minimum graphic representation of the product with just the most essential elements and the content. This way, it is easy to iterate until the optimal structure is reached without losing time with details.
Our mockup phase starts right after the UX and the brand are defined. The output is a high-fidelity design already reflecting the aesthetics approach, from product’s colour schemes, visual style and typography.
The clickable prototype is a non-functional prototype meant to simulate users’ interaction. The experience of using the clickable prototype is very much like the final product itself, this is the adequate phase to test the information architecture and UX.
We work with the best and brightest in tech talent to ensure you get high-quality tech architecture. For each developer we onboard we go through at least 100 candidates. Once onboarded our employees stay long-term, meaning they have a deep knowledge of the company and the processes we use.
We have helped founders and business leaders build successful products across various industries. Here are some of our latest case studies.
As ex-startup founders with a corporate background, we have experienced many of the struggles on both sides. We know there is more to a successful product than technology, so we will always look at your product from a business standpoint.
We value your end-user above specifications. We take the time to understand your client’s needs and desires. The result is a product they will actually use.
We have learned lean product development through building startups from the ground up with very few resources. When you build a product with us it will always be streamlined to the most important features for your user.
Having worked with numerous founders and business leaders from various industries, we have learned to adapt to new challenges quickly. Our experience and insights will help you build a scalable, high-quality product that effectively solves your users’ problems.
We have an experienced team of highly trained product owners, project managers, designers and developers ready to answer all your questions - no accounts involved.
Miro is a collaborative diagram design tool. Miro is the perfect tool to translate ideas into concepts and explain them to the whole team quickly and reliably. Thanks to collaborative features, everyone enters the discussion.
Figma is an interface design application, probably one of the best apps for team-based collaborative design projects. Figma’s collaborative features allow our design teams to work together in real-time on the same file to bring wireframes and prototypes to life.
Sketch is a digital design app from Mac. Its primary task is to help design User Interfaces. However, it does the job perfectly in the creation of a wide variety of other assets. Our team uses it mostly to work on wireframes, information architecture, and web app design.
Marvel App is a collaborative design platform that allows you to quickly generate prototypes from your artboards. Marvel is used beyond our other design tools to build high fidelity clickable prototypes to share confidently with all stakeholders.
Jira was originally designed as a bug and issue tracker. Today it has evolved into a work management tool for all kinds of use cases. Jira is our central hub for work delivery. We use it to organize and manage our design and implementation tasks to keep progressing efficiently toward each release.
Trello is a collaboration tool that organizes projects into boards. It tells you what's being worked on, who's working on what, and where something is in a process. We use Trello to stay organized and keep progress clear but also to gather everything you will need to know about the project in a single place.
Slack is our choice to manage project communications. We create a dedicated private channel with both team members and you (the client) to discuss everything related to your project. This ensures your project's information is secure and communication is efficient and transparent at all times.