E-Commerce
Ongoing
San Francisco, California
$4.3M
5
Opportunity & Challenge
We began working with Altar as we underwent core product alterations in preparations for our pilot releases.
Solution
From day one, working with Altar has been a consistently excellent experience. Every team member we engaged with was focused, driven, and committed to executing our core product goals. They brought deep expertise and clarity to every stage of the project. The deliverables exceeded all expectations — this is a truly world-class team of product enthusiasts.
Team Composition
We had the opportunity to work with some of Altar’s finest minds, including the CEO, co-founder, CTO & senior product stakeholders. They supported us through several phases of product discovery, and each one brought exceptional talent and dedication to the table. It’s been a privilege to collaborate with such an outstanding team.
Reason for Choosing Altar.io
We shortlisted some of the world’s top software developers and consultants with proven, vetted experience. Altar.io stood out across every category and quickly became our top choice, largely due to the genuine interest they showed in building a long-term collaboration. We aligned almost instantly.
Results & Feedback
The outcome of our work with Altar.io was outstanding, and we’re looking forward to involving them in future projects. Their team delivered everything on time, communicated clearly, and consistently went above and beyond. Their passion for the work was evident at every stage.
What stood out most was the time and care they took to deeply understand our project and mission. From the very beginning, we felt a strong alignment, and their investment in our success was clear. They’ve become one of our most trusted partners.
As for areas of improvement, Altar.io were flawless.
Liam Gerada, co-founder and CEO of Krepling, started the company in 2018 with his brother, Travis, after selling their Shopify store. Initially aiming to create an agency, they soon realized a better e-commerce platform was needed. Despite lacking development experience, they built a basic version that gained traction even with a simple interface.
After setbacks when introducing pricing, they persevered through creative customer acquisition strategies, gradually building a loyal customer base. Today, Liam (21) and Travis (18) have grown Krepling to over 500 customers and secured a pre-seed round from Jason Calacanis' Launch accelerator. Their journey reflects resilience and a commitment to building a better SaaS product despite challenges of inexperience and limited resources.
